Michael Mittelstaedt

  • Creative Thinker/ Designer
  • Anaheim, California, United States
  • Marketing and Advertising

Previous positions

  • Freelance Art Director at Self Employed
  • Marketing Manager at Game 1 Sports

Education

Brooks College, Associate’s Degree, Graphic Design

Background

Summary

Spending more than a decade in the advertising industry has really sent my creative mind into overdrive. New ideas never cease, and they often develop where I least expect them…at a baseball game, on the freeway, in the shower, even in my sleep. I’m the guy who can translate a concept into every form of media; from Facebook, Twitter and Instagram, to newspapers and magazines, to TV and webcasts, and everything in between. Sure enough, it will all change tomorrow, and I will make it my business to master the next “in thing.” Please take a look at my website at michaelmittelstaedt.com, and let’s discuss what I can bring to your organization. I look forward to hearing from you.

Experience

  • Senior Graphic Designer

    Trojan Battery Company

    April 2017 – Present(2 years 6 months)Santa Fe Springs, California

  • Freelance Art Director

    Self Employed

    January 2016 – April 2017(1 year 3 months)

  • Marketing Manager

    Game 1 Sports

    March 2012 – January 2017(4 years 10 months)Rancho Cucamonga, CA

    • Brand Management and Implementation: Developed logo and overall branding strategy; Responsible for all creative design and development of marketing materials for wood bats, baseball-related products, and the sports facility; Write copy and photograph products for all marketing platforms; Ensure messaging and images are consistent throughout all collateral, digital communication, and social media. • Website/Social Media Development: Built website featuring e-commerce with G1 products and promotion of the facility; Maintain and update sites with relevant products and event information; Analyze data for optimal search engine presence; Acquired 1,000 Twitter and Instagram followers within the first year of business, and more than 6,500 followers to date. • Trade Show Marketing: Design all collateral and signage for exhibits at baseball tournaments and camps; Coordinate product showcase to achieve the most visually appealing exhibit; Identify opportunities for promotion at large-scale events; Interact with on-site customers to sell product and build constituent database. • Event Promotion: Coordinate pre-event promotion for baseball camps and other G1 sponsored events, including media advertising, email campaigns, and digital marketing; Create post-event surveys for participants and conduct in-depth reviews of results. • Purchasing: Work directly with print vendors to generate estimates, negotiate pricing, and produce all marketing collateral/signage; Maintain relationships with a network of vendors in the greater Los Angeles area.

  • Associate Creative Director

    Young Company

    January 2007 – December 2015(8 years 11 months)Laguna Beach, CA

    • Creative: Meet with clients to ascertain their vision and determine a desired outcome; Strategize for achieving maximum return on investment with advertising and web communication; Create on-trend collateral and digital platforms, from concept to completion; Collaborate with project managers to gain new business for the agency. • Significant Accounts: Samsung, Irvine Subaru, Mission/Bauer Hockey, Jorg Gray Watches, Eide Industries, CareerSmart, Actron, Calnetix, Commerce Energy, Gammlux, Pasternack, Weg Motors.

    Recommendations (2)
  • Freelance Art Director

    Rapp

    October 2011 – December 2011(2 months)El Segundo, CA

    • Digital Marketing: Built creative concepts for email campaigns, interactive landing pages, and other web-based communication. • Significant Accounts: Bank of America, Toyota.

  • Freelance Art Director

    Rauxa Direct

    September 2006 – January 2007(4 months)Costa Mesa, CA

    • Direct Marketing: Designed direct mail pieces promoting mobile phones and television plans to consumers. • Significant Accounts: Verizon Wireless, DirecTV.

  • Art Director 2003-2006 Production Artist 2001-2003

    DDB

    June 2001 – March 2006(4 years 9 months)Greater Los Angeles Area

    • Creative: Partnered with a copywriter to present concepts to the overall strategic team; Designed print ads, direct mail, and billboard ads; Collaborated with creative team to create award-winning television spots. • Significant Accounts: Ameriquest Mortgage, Southern California Edison, Wells Fargo, Sparkletts Water, Full Tilt Poker, Epson, Kia Motors, Infogrames.

    Recommendations (1)
  • graphic artist/designer

    sign experts

    December 1998 – December 2001(3 years)

  • graphic artist/designer

    Brooks College

    September 1999 – June 2001(1 year 9 months)

Education

  • Brooks College

    Associate’s Degree, Graphic Design

    1999 – 2001

    Activities and Societies

    Alpha Beta Gamma

  • Fullerton College

    Certificate in Desktop Publishing, Graphic Design

    1994 – 1998

Skills & Expertise

  • Advertising
  • Graphic Design
  • Brand Management
  • Outdoor Advertising
  • Adobe InDesign
  • Direct Mail
  • Creative Strategy
  • Illustrator
  • Integrated Marketing
  • Creative Direction
  • Art Direction
  • Graphics
  • Adobe Illustrator
  • Logo Design
  • Branding & Identity
  • Collateral
  • Digital Marketing
  • Corporate Identity
  • Corporate Branding
  • Marketing
  • InDesign
  • Online Advertising
  • Interactive Advertising
  • Concept Development
  • Adobe Creative Suite
  • Digital Media
  • Direct Marketing
  • Typography
  • Social Media
  • Brand Development
  • Adobe Photoshop
  • Social Media Marketing
  • Email Marketing

Honors & Awards

  • One Show

    One Show

    April 2005

  • Cannes Lion

    Cannes Festival

    April 2005

  • Belding

    Don Belding
  • AICP Humor

  • D&AD

  • NewYork Festivals Best in Show