Leslie King (M.S. HCI, CUA)

Previous positions

  • UX Service Designer at ResMed
  • Senior User Experience Researcher and Designer at ViaSat Inc.


Rensselaer Polytechnic Institute, Master of Science – MS, Human-Computer Interaction (HCI)





Senior UX researcher, designer, architect and project leader, Certified Usability Analyst (CUA) with a master’s degree in HCI. Several years of technical experience as a software developer analyst. Apply UCD principles while integrating system requirements and platforms to deliver consumer-facing apps that solve problems, delight customers and drive business results.


  • XD Product Designer


    June 2019 – Present(4 months)San Diego

    Brainstorm solutions and deliver XD interaction and information architect solutions to product owners, program managers for Intuit’s professional series of tax preparation products. Collaborate with XD product design team members, visual designers, researchers, marketing, and development engineering team members. Create XD discovery slide decks, annotated screen workflows, task flows, design specs, wireframes, mental models, information architecture, and prototypes using emotional design methods. Plan, observe and often lead customer research interviews with clear goals, testable hypotheses. Conceptualize a broad spectrum of ideas and then narrow based on experimentation and customer research. Evolve existing interaction frameworks and patterns based on brand guidelines. Solicit and incorporate feedback from technical team, marketing, and product stakeholders. Advance a strong point of view, backed up by design rationale, including industry experience, customer data, and industry trends. Create and manage deliverables with Sketch, InVision, MURAL, Adobe Photoshop, Jira.

  • UX Service Designer


    2018 – 2018Greater San Diego Area

    Planned, conducted and synthesized research to discover problems and evaluate the design of a process, tool and service. Mapped the interaction of the various backstage operations, tools and processes that influence the customer’s relationship with an organization, focusing on satisfaction, efficiency, and effectiveness. Identified problems within the ecosystem and quickly run experiments to solve those problems. Developed and maintained service design artifacts such as service blueprints, journey maps, storyboards, scenario maps, user flow diagrams, prototypes.

  • Transformed requirements, conceptual and mental models into responsive Bootstrap designs that engaged customers with compelling user experiences. Integrated UCD principles, evaluative research, heuristic evaluations, analysis, contextual inquiries, personas, journey maps, sketches, wireframes with Sketch, Axure and Omnigraffle for mobile, tablet, laptop. • ViaSat Payment Systems (VPS) customer-facing financial payment with credit card and various eWallet methods • Airline passenger WiFi purchase and connectivity IxD with Qantas (32% passenger connectivity v. 10% industry standard), Virgin America, EL AL, American Airlines • Airline crew communications and WiFi mobile app designs on Android and iOS with agile epics and stories design sprints, paper prototype testing, usability testing • IT cyber security research, user journeys, personas, UX analysis, recommendations • Redesigned a customer portal by applying classic UCD methodologies to improve IA, interactions, screen flows, taxonomy, visual design utilizing heuristic analysis, key stakeholder contextual inquiries, industry research, predictable design patterns

  • Managed distributed, remote CX teams of visual designers, content strategists, WCAG accessibility specialists and customer insight researchers. Provided CX team LOE staffing hours and project milestone reports to PMs. Collaborated with product owners to leverage branding standards while representing the Voice of the Customer. Created annotated wireframes and click-through prototypes for iOS mobile, tablet and OS X desktop using iRise and Axure. • Forgot Password and Username sign on help redesigned IA and taxonomy • Tax documents bulk download with visual design style guidelines and focus group studies • Customer debt-to-income ratio calculator with a new FICO score tool • Consumer loan balloon payment mobile message alerts at increasing levels of urgency

  • Human-Computer Interaction HCI full-time graduate studies. Designed with Balsamiq, Axure and Omnigraffle in collaborative project teams. Presented and defended design decisions and research theories to professors and peers on a daily basis. • Lead project designer and developer of a mobile augmented reality native Android app for NY historical society. The only team to deliver a complete, native mobile application to our client. Available to demo on my Android device with AR target images. • Completed extensive studies in typography, UCD, social media communications, data visualization and HCI research theory, earning a 4.0 GPA • Created and presented user narratives, storyboards, wireframes, usability testing, research papers, D3.js data visualization and mobile app designs

  • Designed and developed Demandware SaaS for laptop and mobile eCommerce apps. Designed and developed high-profile email data mining campaigns. • Researched current industry design patterns and created new interaction design patterns for the customer eCommerce wish list • Coded HTML/CSS promotional emails to 1.8 million clients. Contributed to B2C 165% sales increase of 1.2 million site visitors • Collaborated with visual designers to code their Photoshop files into high-profile sweepstakes forms for a 271% client data mining increase


  • Rensselaer Polytechnic Institute

    Master of Science – MS, Human-Computer Interaction (HCI)

    2013 – 2014

    M.S. HCI classes: User-Centered Design process, HCI Theory and Research, Mobile Augmented Reality Design, Typography graphic design, HCI Usability for mobile, Human-Media Interaction social media, Media Communications Research, HCI Studio Design for mobile, Interactive Data Visualization Design. Regularly presented user narratives, storyboards, wireframes and mockups, usability test results, research papers, mobile app designs, and augmented reality marketing trends. Achieved extensive collaboration and iterative design processes with multiple teams.

  • Classes: Accounting, Business Law, Business Writing, Consumer Behavior, Economics, Financial Organization and Management, International Marketing, Marketing Communications, Marketing Logistics, Marketing Probability and Analysis, Marketing Management, Marketing Research, Personal Selling, Product/Price Management, Production and Operations Management, Psychology, Retail Management, Statistics

    Activities and Societies

    Zeta Tau Alpha, Soccer, Ski and Cycling Teams, Concert Committee

  • San Diego Miramar College

    Associate of Science – AS, Computer and Information Sciences

    Classes: Business Communication, Business Law, C programming, Calculus/Analytic Geometry, Health and Lifestyle, Java, Pascal, Statistics, Systems Analysis and Design, Visual Basic

  • UCSD Extension

    Certificate, Web Publishing and Design

    Classes: Site Design and Usability, Intro to Java, XHTML & CSS, AJAX app development, DHTML and JavaScript, Active Server Pages, SQL, PL/SQL, Info Systems Evaluation and Management, C# Programming

  • Classes: Art History, Italian, Oceanography, Photoshop


  • Italian, Spanish


  • Portfolio

    HCI projects of my professional and academic work in User-Centered Design, Interaction Design, User Experience Design, and Usability Testing

    Team Members (1):
    • Leslie King (M.S. HCI, CUA)

Skills & Expertise

  • Business Analysis
  • Agile Project Management
  • JavaScript
  • Mobile Devices
  • CSS
  • HTML 5
  • Haptic
  • Website Development
  • Mobile Applications
  • Information Architecture
  • Human Computer Interaction
  • Heuristic Evaluation
  • Project Management
  • Web Project Management
  • Wireframes
  • User Research
  • Web Analytics
  • User Centered Design UCD
  • Wire Framing
  • Taxonomy
  • E-commerce
  • Web Development
  • User Experience Design
  • Visio
  • Technical Writing
  • jQuery
  • User-centered Design
  • Responsive
  • User Interface
  • Interaction Design
  • Front-end
  • Web Applications
  • Usability Testing
  • Usability
  • Adobe Creative Suite
  • Requirements Analysis
  • Experience Design
  • HTML
  • End User Research
  • User Interface Design
  • Web Design
  • Contextual Inquiry
  • Agile Methodologies
  • User Experience
  • Adobe Photoshop
  • Testing
  • Software Development
  • W3C Accessibility
  • Scrum


  • Certified Usability Analyst (CUA)

    Human Factors International, License 2013-4396

    July 2013