Profile photo

Jaycee Cary

3rd

Previous positions

  • Senior Designer at Dr. Schulze’s American Botanical Pharmacy
  • Senior Designer and Production Manager at American Botanical Pharmacy

Education

Santa Monica College, Bachelor of Science – BS, Interaction Design (IxD)

 

314

Background

Summary

Hey, I’m Jaycee. I am an experienced Senior Designer, UX Professional, and occasional drummer who is inspired by great design and smart, creative people. Curiosity is perhaps one of my greatest strengths. I love to learn and improve. One way I do this is by getting better at enjoying being uncomfortable. Constantly getting out of my comfort zone is helping me grow and become a better designer, husband, and human. I can’t wait to see what opportunity awaits! AND HERE IS WHAT I DO: Publication & Packaging Design • User Experience (UX) Certified • Mobile-first Digital Design • Branding and Identity Development • Adobe® CC Expert • Typography • Photo-Retouching • Leadership & Team Building

Experience

  • Freelance Senior Graphic and User Experience Designer

    Jaycee Cary Design

    May 2008 – Present(11 years 5 months)Greater Los Angeles Area

    Led art direction and design on numerous and varied projects including branding, UX, publications, packaging, advertising, and digital marketing. • Worked with clients to assess business needs, develop content strategy, and implement solutions. • Developed full User Experience process, including user research, journey mapping, wireframes, and working prototyping. • Creative Director for a local non-profit organization, overseeing all graphic assets including branding, collateral, and apparel. • Provided creative materials for varied business verticals including healthcare, manufacturing, culture, technology, and beauty. • Clients include TBWA/Media Arts Lab, Omax Health, American Botanical Pharmacy, and Passion Beauty

  • Senior Designer

    Dr. Schulze’s American Botanical Pharmacy

    May 2006 – November 2018(12 years 6 months)

  • Senior Designer and Production Manager

    American Botanical Pharmacy

    May 2006 – October 2018(12 years 5 months)Greater Los Angeles Area

    Senior designer for a leading developer, manufacturer and distributor of organic, all-natural health products with over $34 million in annual revenue. • Designed and produced a full-color catalog, a flagship marketing product shipped to over 200,000 homes and a primary driver of year-over-year revenue growth. • Designed a monthly newsletter with up to 200,000 copies printed each month. • Created digital assets, such as e-blasts, landing pages, online banner ads, and SEM. • Designed creative materials for marketing, retail, and sales teams; includes direct mail, print ads, sales sheets, product guides, POP displays, and retail store signage. • Art-directed product photo shoots; includes creative direction, vendor negotiations, product and props sourcing, aesthetic design and layout and coordination of all logistics. • Revitalized product photography for the entire line by utilizing expertise in complex photo enhancements, 3-D imaging and photo retouching.

    Recommendations (3)
  • Art Director

    Unicom Electric

    May 2000 – May 2006(6 years)Greater Los Angeles Area

    • Redesigned branding and identity. The redesign resulted in Unicom becoming a recognized and trusted networking company, embraced by major big-box retailers such as Fry’s and Best Buy. • Designed all OEM, retail packaging, and promotional materials. • Created and produced all company collateral including catalogs, print ads, flyers, instruction manuals, and white papers. Wrote and edited headlines, technical data, and copy for all materials. • Designed branded materials for 12-15 trade shows each year; included graphics, oversized imaging, banners, signage, and POP displays. • Developed relationships with a network of professional services vendors, such as offset printers, packaging engineers, web designers, trade publications, and professional photographers.

    Recommendations (1)
  • Designer/Pre-press Manager

    Instagrafix

    May 1998 – May 2000(2 years)Greater Los Angeles Area

    Managed design and pre-press for a production agency/printer serving small to medium-sized businesses and local movie studios throughout Southern California. • Designed, developed and produced various artwork and promotional materials for movie advertising, i.e. posters, billboards, online banners, keyart, DVD boxes, brochures and flyers. • Managed all aspects of the front-end production process (pre-press and print production quality checks) for over 100 clients, including lino film, bluelines, matchprints, and digital printing. • Created and produced all marketing and promotional materials for in-house marketing, such as trade ads, brand identity and portfolios, to drive company revenue and expand its client roster.

Education

Skills & Expertise

  • Advertising
  • Brochures
  • Prototyping
  • Graphic Design
  • Print Collateral Design
  • Print Production
  • Direct Mail
  • Creative Strategy
  • Sketch App
  • Creative Direction
  • Billboards
  • Photography
  • Art Direction
  • Graphics
  • Adobe Illustrator
  • Logo Design
  • Branding & Identity
  • Mac
  • Corporate Identity
  • Marketing
  • Adobe Acrobat
  • InDesign
  • Interaction Design
  • User Experience Design (UED)
  • Design Principles
  • Dreamweaver
  • Adobe Creative Suite
  • Visual Design
  • WordPress
  • Typography
  • Wireframing
  • Creative Problem Solving
  • Web Design
  • Brand Development
  • Adobe Photoshop
  • Email Marketing

Certifications

  • User Experience – IxD Specialty

    Nielsen Norman Group, License 1029234

    February 2019

Organizations

  • AIGA (American Institute of Graphic Arts)

    Present

Volunteer Experience & Causes

  • Board Member

    Velo Club La Grange

    January 2013 – Present(6 years 9 months)Health

    I am on the board of directors for one of the largest and oldest cycling clubs in America. My job is to manage, mentor, recruit, cajole and inspire! I am an ambassador for the La Grange brand and try to lead through hard work, authenticity, kindness, support, and understanding. I am proud to advocate cycling for its wellness and environmental benefits…plus it’s just plain fun!